Orange Amps Appoints New Managing Director

[![Tim Ireland - Orange Managing Director](/content/images/2017/08/Tim-Ireland-Orange-Managing-Director-300x169.jpg)](/content/images/2017/08/Tim-Ireland-Orange-Managing-Director.jpg)Tim Ireland
Tim Ireland has been appointed as Orange Music Electronic Company (OMEC)’s new managing director with effect from Aug. 21st. This role includes global responsibilities for the whole group and the mission to drive the company forward in an ever changing industry.

“On behalf of Orange Amplification, it is with great pleasure that we can announce the appointment of Tim as our new MD,” adds Cliff Cooper, the chairman and founder of Orange Amplification. “His experience, dedication, and leadership were key points for our selection and we wish him the very best in his new appointment.”

Ireland has over 15 years’ experience in audio in a variety of senior roles including CEO of Meridian Audio and head of product design at Bowers & Wilkins. He brings a wealth of global understanding and operational expertise to the role as well as a thorough understanding of the product. His credentials are supported by a successful commercial background, involving setting policy structure and implementation of distribution channels and strategies globally as well as securing lucrative business to business licensing contracts.

“I am looking forward to my role as managing director with a company with the heritage and reputation that Orange holds in the music industry,” says Ireland. “My aim will be to grow the brand even further, ensuring we deliver the best service possible to our ever expanding customer base.”

Orange amps are distributed in Canada by Efkay Music Instruments.

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Michael Raine is the Editor-in-Chief at Canadian Musician, Canadian Music Trade, Professional Sound, and Professional Lighting & Production magazines. He also hosts the Canadian Musician Podcast.
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