KMC Music Appoints Terri Shaw to the Position of Director of Sales

Terri ShawKMC Music has announced the appointment of industry veteran Terri Shaw to the position of director of sales for the KMC Division, JAM Industries LTD, with primary responsibility for supporting and expanding sales programs with key national accounts that include Amazon, Guitar Center, and Musician’s Friend, among others, according to KMC Music Vice President of Sales James Tsaptsinos, to whom she reports.

“Terri is an experienced sales professional who brings more than 20 years of industry experience to her new position at KMC Music,” Tsaptsinos says. “She will play a major role in helping us to further develop and expand our strategic programs and day-to-day operations with key national accounts. Terri brings a proven track record of success to KMC that is certain to benefit all of our retail partners.”

Shaw joins KMC Music from Sabian Ltd., where, over a 21-year period, she held a number of positions of increasing responsibility, including Sales Coordinator, U.S. National Sales Manager, and, most recently, North American Sales Manager. As North American Sales Manager, Shaw’s key responsibilities included achieving/exceeding annual sales goals, leading and coaching the North American sales teams, direct account management for national/big box and e-commerce partners, developing and implementing regional and national sales promotional schedules, developing strategic plans to grow the Sabian brand presence on retailer websites, as well as analyzing market conditions and opportunities and expense budget management.

For more information, contact KMC Music: 855-417-8677,

Author image
Michael Raine is the Editor-in-Chief at Canadian Musician, Canadian Music Trade, Professional Sound, and Professional Lighting & Production magazines. He also hosts the Canadian Musician Podcast.
You've successfully subscribed to CMT Updates
Welcome back! You've successfully signed in.
Success! Your account is fully activated, you now have access to all content.