HHB Communications Canada Is Now YSL Pro

Dave Dysart, the spokesperson for HHB Communications Canada, has announced that the company has officially changed its name to YSL Pro.

Dysart explained: “The transition to the new name reflects our integral position within our parent company, Yorkville Sound, while at the same time acknowledging our position at the top level of the professional audio market in Canada. YSL Pro will continue to represent the premium brands that we have distributed in the Canadian marketplace, and will have an increased presence in the market.”

HHB Communications Canada was formed in April 1997 and over the last 22 years has represented many of the pro audio industry’s top brandsto many Canadian recording studios, resellers, post-production facilities, and broadcasters.

Dysart comments: “This is an exciting change, and I look forward to growing our business while continuing to offer the exemplary sales and technical support that we have been know for over the last 22 years.”

Jeff Cowling, Yorkville Sound’s VP of Sales & Marketing, remarks: “We have enjoyed working with the HHB team for the past two-and-a-half years. Our shared brain trust will make the company stronger, and the collective product lines truly complement each other.”

The YSL Pro offices will remain at 2 Eastern Ave. in downtown Toronto. Updates to the team’s contact information will be communicated to partners in the coming days.

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Andrew King is the Editor-in-Chief at Canadian Music Trade. He is also a co-host of Canadian Musician Radio and NWC Webinars’ series of free music and entertainment industry webina
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